We are happy to continue working with Chloé for their annual in-store Furoshiki Events at their Toronto and Bal Harbour locations.
The French fashion house created their own Furoshiki wraps from dead stock materials. The wraps were given away to clients as a gift with purchase.
Wrappr's team enjoyed speaking to Chloé's clients about the longevity of furoshiki wraps and teaching them techniques for how to wrap gifts in-store.
Chloé is a luxury French fashion brand that celebrates free-spirited femininity which started with a revolutionary vision in 1952 of offering luxury ready-to-wear clothes that are feminine, modern and graceful. Chloé's mission is to give women the freedom to dare to be themselves and they continue to push for change in terms of sustainability in the fashion world.