How Wrappr was Born
After having a baby and receiving a tonne of gifts wrapped in wasteful, plastic-coated gift bags and paper, I set out on a search for a no-waste alternative for gift wrap. Around the same time, my brother and his girlfriend had been on vacation in Japan and returned with some furoshiki wraps as souvenirs.
The furoshiki wraps were the perfect alternative to wasteful wrapping paper. They were reusable, simple and also incredibly beautiful. The artwork stood out to me and it all became clear that sharing artwork through gifting was another solution for artists looking to get more eyes on their work.
These two problems - and solutions - were the inspiration for a new brand of furoshiki gift wrap called Wrappr.